The utility industry lives at the intersection of microeconomics and politics. Company executives have to operate on sound business principles, and also simultaneously satisfy regulators and other public-sector constituents. Many companies inadvertently short one or the other.
Bridge Strategy Group helps companies marry these two objectives, for example by:
- Constituency mapping, which uses sophisticated marketing analytical tools to identify the relationships among various external parties, who influences whom, what policy interests different groups share, and what the most important “win wins” might be.
- Ongoing research into successes at turning around a regulatory relationship
- Experience writing and personally delivering testimony in regulatory settings, including smart grid, M&A, rate cases, and others
- Experience developing and managing negotiations including quantifying and managing “gives” and “gets”