The current environment for health insurers is challenging, to say the least. Most payers are actively responding to health care legislation and regulations. However, resulting changes in market mix, increasing provider concentration, evolving sources of competitive advantage, and even potential fundamental shifts in health care financing mechanisms have created an uncertain strategic and operating environment. Strategies and tactics developed over the next few years will determine winners and losers in the health insurance industry. Bridge professionals, with deep experience in the market, are here to help.

While we offer a full range of services, the focus of our practice includes:

Defined Contribution Health Insurance

Although still in the early stages, interest in defined contribution (DC) health insurance has grown among carriers, intermediaries and employers. We believe there will be a sharp increase in DC plan adoption over the next few years. Carriers need to begin planning now or risk missing a significant opportunity. More | PDF

TAGS: Insurance Distribution Channel Optimization, Strategy & PPACA, Healthcare Distribution, Commercial Healthcare, GENERAL/ALL

Defined Contribution Health Insurance

Capturing the Self Funded Market Opportunity

Going forward, the self funded segment will need to be a stronger contributor to revenue and operating margin, as PPACA implementation is likely to erode the profitability of the fully insured group market and increase the relative share of self funded business within the group market. More

TAGS: Insurance Distribution Channel Optimization, Strategy & PPACA

Capturing the Self Funded Market Opportunity

Look Before You Leap

In March of 2010 after months of contentious debate, the “Affordable Care Act” (ACA) was signed into law. More | PDF

TAGS: Customer (Market) Insights, Business Planning, Strategy & PPACA, Commercial Healthcare

Look Before You Leap

Large Group Market Segmentation Strategy & Design

Our client, a large health insurance payer, asked Bridge to help develop an approach to segmenting and servicing their large commercial group market. Our primary objective was to improve the alignment of sales and account management practices with customer (both group and intermediary) needs. More

TAGS: Channel Management, Operations Architecture, Strategy & PPACA, Commercial Healthcare

New Era Crimps Health Insurance Profits

In an interview with Managed Healthcare Executive Magazine, John Stephens, Principal with Bridge Strategy Group, predicts that plan profits will be squeezed by the Patient Protection and Affordable Care Act (PPACA). More

TAGS: Strategy & PPACA