Perspectives

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Making Energy Efficiency Work

Several powerful forces have combined to create one of the electric utility industry's most complex challenges: responding to the rapidly growing societal mandate for action on energy efficiency. More | PDF

TAGS: Customer (Market) Insights, End Use Solutions, Strategy, Regulatory Relations

Think Like a CFO, Part II

In the first installment of this article, we argued that today's CFOs are more comfortable than their predecessors with technology and more inclined to challenge IT professionals with tough questions before approving investment ideas. More

TAGS: IT Planning & Management, Insurance Information Technology Strategy & Planning

Think Like a CFO, Part I

After years of relative autonomy, senior IT executives at insurance companies are finding themselves increasingly under the thumb of tech-savvy CFOs charged with reducing costs. More

TAGS: IT Planning & Management, Insurance Information Technology Strategy & Planning

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Information Technology Annual Checkup

For general managers inside insurance companies, the annual information technology (IT) progress review is too often the coal in the Christmas stocking sure to darken holiday celebrations. More | PDF

TAGS: IT Planning & Management, Insurance Information Technology Strategy & Planning

Confronting Insurance Distribution Challenges and Opportunities

Case studies on how two insurance companies facing superficially similar situations, can and should reach very different conclusions regarding what constitutes the right distribution strategy. More | PDF

TAGS: Channel Management, Insurance Distribution Channel Optimization

The Great Consumer Reset

Repositioning Your Business to Win in the Post-Recession Era Every day brings another story of economic gloom: struggling consumers or insolvent companies. More | PDF

Look Before You Leap

In March of this year after months of contentious debate, the “Affordable Care Act” (ACA) was signed into law. More | PDF

TAGS: Customer (Market) Insights, Business Planning, Strategy & PPACA, Commercial Healthcare

Look Before You Leap
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Powering the Future: Energy at a Crossroads

The energy sector is at a crossroads, and tomorrow's consultants will need new skillsets to deal with the challenges that await them and their clients. More | PDF

TAGS: Customer (Market) Insights, Growth Strategies (Profitable Growth), Business Planning, Supply, Delivery, Customer Operations, End Use Solutions, Strategy, Smart Grid, Electric Vehicles (EV), Regulatory Relations

Affiliation and Attitudes Drive Teen Shopping Patterns

In an interview with Marketing Matters, Philip Airey, Director with Bridge Strategy Group, discusses emerging teen tribe trends and how they are affecting today's retail environment. More

TAGS: Customer (Market) Insights, Brand Experience, Consumer & Retail

Navigating Distribution Channels

The route from carrier to consumer often is a varied, indirect course that is full of alternatives. More

TAGS: Channel Management, Insurance Distribution Channel Optimization

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Designing a Purpose-Built Business to Win in the Retail Energy SMB Market

The deregulated Retail Energy market is a relatively young segment of the broader Energy industry, and one that continues to provide significant opportunities for Retail Energy Providers (REPs). More

TAGS: Customer (Market) Insights, Growth Strategies (Profitable Growth), Business Planning, New Market Entry, Brand Experience, Channel Management, Marketing Resource Management, Operations Architecture, Outsourcing, Strategy

Listening to the Voice of the Market

Despite its market leadership, a global building products manufacturer had consistently delivered sub-par profitability relative to its main competitors. More | PDF

Low-End PC Segment

For years, the computer industry has seen average system prices continuously decline around the globe, improving affordability and helping drive market growth. More

TAGS: Customer (Market) Insights, Growth Strategies (Profitable Growth), Business Planning, New Market Entry, Business Model Design, Pricing Strategy, Operations Architecture, Computer Hardware, High-Tech Manufacturers

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2012 and Beyond: Health Payer Forecast

Health payers have much to consider in the coming months and years.   Regardless of the direction of PPACA legislation, managing the cost of care continues to be the primary challenge. More

TAGS: Insurance Cost Management, Strategy & PPACA

Bridge Strategy consultants Stuart Gunn and John Stephens give their insights into PPACA's effects on health payers.

The Future of Electric Vehicles is Now

Bob Zabors, Director with Bridge Strategy Group, was recently interviewed by Eric Blume, editor and publisher of Electric Perspectives Magazine (Edison Electric Institute). More

TAGS: Customer (Market) Insights, Growth Strategies (Profitable Growth), Business Planning, Solutions Creation, Supply, Delivery, Customer Operations, End Use Solutions, Strategy, Smart Grid, Electric Vehicles (EV), Regulatory Relations

Bridge Strategy's Bob Zabors discusses the adoption of Plug-In Electric Vehicles (PEV) in the consumer and commercial segments, and the challenges and opportunities for utilities, auto manufacturers and other key players.